Multi-Disciplinary Designer.

Product Designer UX/UI | Art Director | Graphic Designer.

With a strategic approach, I create user-centric experiences through a blend of creativity and functionality.

01.

Main Services

    • User research and persona development

    • Wireframing and prototyping

    • User journey mapping

    • Usability testing and optimization

    • End-to-end product design for digital products

    • MVP development and iteration

    • Design system creation and management

    • Brand strategy development

    • Visual identity creation

    • Brand guidelines and consistency management

    • Creative campaign conceptualization

    • Visual storytelling for marketing materials

    • On-set direction for photo and video shoots

    • Design process optimization

    • Team building and mentoring

    • Cross-functional collaboration facilitation

    • Website design and layout

    • Email campaign design

    • Social media graphics and content creation

Selected Work

02.

Yuno

CO-FOUNDER, BRAND STRATEGY, USER RESEARCH, INTERACTION DESIGN, PROTOTYPING, WIREFRAMING, BRANDING, INTERFACE DESIGN.

From ownership to usership: how Yuno redefined tech access in Switzerland.

Case Study
Fly Airline Homepage: User-Friendly Interface

Fly Airline

USER RESEARCH, INTERACTION DESIGN, PROTOTYPING, WIREFRAMING, BRANDING, INTERFACE DESIGN.

Fly airlines is a mobile app that intends to make the flight booking process flawless.

Case Study
Creative Advertising: UberMoms Stunt in Toronto

Uber Moms

ART DIRECTION. CONCEPT & IDEATION. CONTENT CREATION

Shelly, an Uber driver and mother, shares her heartbreaking story about losing a daughter to an impaired driver with riders.

Case Study
More Projects

Reviews

  • “Charline is an excellent collaborator, always willing to explore creative solutions together. Working with Charline guarantees not only exceptional design but also a dynamic and inspiring creative process."

    Alessandro Tedeschi - CPO

  • KBS Logo

    “Charline not only influenced and raised the bar on our creative product, but raised the spirits of all the people she came in contact with. She is a very good Art Director"

    Matt Hassell - Chief Creative Officer

  • Benoit Guilbert_profilepic

    “Une directrice artistique dynamique, créative et consciencieuse, mettant son talent au service des projets. Son enthousiasme se communique au reste des équipes."

    Benoit Guilbert - Executive Creative Director

  • Fabian Hermann_Profilepic

    “Her dedication and meticulous attention to detail ensure that working with her is not only a guarantee of exceptional design but also a dynamic and inspiring experience.

    Fabian Herrmann - CCO

More reviews